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Seth Godin

Free eBooks (PDF)

Bootstrapper's Bible  There's never been a better time to start a business with no money. This manifesto will show you how.
Do Less  For your company to do more, sometimes you need to do less! Stop trying to be all things to all people (or customers), and focus (in your life and in your work) on your core strengths. Your business (and probably your sanity) are likely to improve.
Small Is The New Big  A sample of Seth Godin’s latest book, small is the new big, a plentiful well of inspiration for your business and you.


Blog Articles

Nine things marketers ought to know about salespeople (and two bonuses)
Can't vs. Won't
When to start
Understanding the funnel
We Wish Google Didn't Exist
But the focus group loved it
Embracing the naive prospect
Done.
Q: What do you think of my brochure?
Advice for authors
Godin on Trademark*
Going to meetings
Lessons Learned from Trader Joe's
Marketing pothole (#1 of 3): I'll know it when I see it
Ten things programmers might want to know about marketers
Do you need a boss?
Marketing Morality
How to get traffic for your blog
What's expected
Top ways to defend the status quo
Cheaper
Make something happen
Top 10 Secrets of the Marketing Process
Brand as mythology
Top Two Best Times to Invest in Good Copy
Fear and Creativity
Once more, but slowly
The problem with prototypes
The Reason
The culture of dissatisfaction
I Don't Feel Like...
How can we get our company funded
Real creativity
When did the Beatles
The Customer is Always Right
The problem with ...
Vocabulary: Landing Page
What to write
Please go away (angry)
Belief
Who sets your agenda?
Living under a rock
How to live happily with a great designer
50:1
The end of the job interview
Listen to this...
The two things that kill marketing creativity
No Cake!
What people want